Driving around the Byron Shire I often think of this great call to action that a long time associate of mine Nick Vale coined a number of years back. I was so taken by the power of these words that I had them trademarked back in 2002.

Nick and I had hoped to collaborate one day on putting "Slow Down. Holiday in Progress." to good use. More specifically as a call to action for a community, city, shire… heck why not a whole country. Well like all good ideas the time has come to do something.

Look for signs in Goonengerry soon asking both locals and passers by to slow down when they are driving around the windy roads of Goonengerry.


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